[5] The Importance of Authenticity in Marketing
This week's episode features on of my favorite topics: authenticity and why it's important to be your authentic self while building your business! I talk about the importance of being your authentic self in all of your marketing and give tips for how to show up better on video.
WHAT WE COVER:
- Why it's important to be authentic in your marketing [3:55]
- Why video marketing is so important [5:21]
- The best way to be successful on camera as a business owner [6:45]
- 5 Tips to show up better on on camera [12:03]
- A very limiting belief we've adopted that holds us back [18:53]
- Why being authentic on your marketing will make for a better client experience [19:48]
RESOURCES/LINKS:
- Follow me on Instagram and share a screenshot of this episode to your story!
- Sign up for my FREE TikTok Masterclass
- Apply for 1:1 Private Coaching with Lydia